In this report, RIS explores how retailers are enhancing consumer experiences with greater personalization through the use of first-party data, harnessing the potential of artificial intelligence, loyalty programs, retail media, and other strategic tech investments.
In this conversation with RIS News, Viscata’s operations director, Guillaume Benoit outlines how taking a data-driven approach has allowed the company to improve its handmade products and services, improve return rates, and get closer to the needs of its loyal customer base.
For all the potential that AI and machine learning can offer a retailer, its value is extremely curtailed if it operates in a silo. It’s an interesting dilemma that hearkens back to the age-old problem of retailers not working across the organization.
The direct-to-consumer lingerie brand, owned by Victoria’s Secret, is broadening its use of generative AI to enhance customer experiences, craft marketing materials, and accelerate the pace of innovation.
In spite of the progress society has made eliminating inconveniences, waiting in line remains “a timeless form of torture.” According to one new survey, Americans spend roughly 37 billion hours each year waiting in line, with retail stores highlighted as the worst offender.
829,000. That’s the number of unfilled retail jobs in the United States, according to The U.S. Bureau of Labor’s May 2023 findings. As any retailer operating in this environment knows, this deficit negatively impacts the customer experience and threatens the bottom line.
In this edited webinar transcript, RIS and Treasure Data touch on the results of the 2023 RIS and CGT report, 'The Analytics Advantage,’ using some stats and findings as a jumping-off point into a broader conversation about using data to create exceptional customer experiences.